Email marketing, self-hosted in WordPress.

Your data, your server, your wp_mail()

Emerge Campaigns turns WordPress into an email-marketing tool without sending a single contact off-site. Every list, segment, send record, and tracking event lives in your own database. Sends dispatch through WordPress's standard wp_mail(), so they ride whatever delivery you already have — host SMTP, a transactional-service plugin, or a mailbox connected via Emerge Mail.

Broadcasts and Newsletters

Two focused workflows over the same engine, so one-off sends and ongoing series never clutter each other.

• Broadcasts — one-time sends

  The full draft → scheduled → sending → sent lifecycle. Schedule for later, pause and resume in-flight, and duplicate a finished send as a fresh draft.

• Newsletters — recurring series

  Choose a daily, weekly, or monthly cadence and a send time; each issue is spawned automatically. Edit the parent and changes flow to the next issue.

• Issue log & smart resend

  Every newsletter keeps a read-only log of the issues it has sent, with pause/stop for an in-flight one. An opt-in "send only if content changed" gate skips an issue when nothing meaningful changed.

Built for a real WordPress audience

• Contacts from where you already have them

  A daily background sync pulls from WordPress users, commenters, WooCommerce & EDD customers, Jetpack, MailPoet, Newsletter, Contact Form 7 (Flamingo), and Gravity Forms. Each source is opt-in.

• Static & dynamic segments

  Curate a list by hand, or write a rule (status, source, subscribed-at) that's re-evaluated at send time so membership stays current as new contacts arrive.

• Block-editor templates

  Author emails in Gutenberg with mustache-style merge tags and starter block patterns. Query Loop blocks pull recent posts straight into a newsletter.

• Background, throttled sending

  Action Scheduler chains batches with a configurable per-minute cap (default ≈120/hour) to respect provider limits. Invalid addresses are skipped per-recipient, not fatal to the batch.

• Analytics in your database

  Open pixel, click redirect, and unsubscribe events recorded locally. Per-campaign stats and per-contact send history, right inside wp-admin. IPs stored only as salted hashes.

• Bounce & complaint handling

  With Emerge Mail active, hard bounces and complaints suppress a contact automatically while soft bounces are kept mailable — with optional, guarded cleanup of linked users and comments.

• Subscribe form & webhook

  Accept public signups via a shortcode, block, or widget (AJAX with a no-JS fallback, honeypot + rate limit). An API-key-protected webhook lets external systems add contacts too.

• One-click, standards-based unsubscribe

  Per-recipient tokens power unsubscribe, view-in-browser, and tracking URLs. RFC 8058 headers give Gmail and Apple Mail a native one-click unsubscribe button.

What this is not

• Not a SaaS — nothing is hosted off your site. All data, including tracking events, lives in your database.
• Not an SMTP plugin — Emerge Campaigns hands sends to WordPress's wp_mail() and lets your existing mail setup take it from there.
• Not a transactional interceptor — wp_mail() calls from other plugins (password resets, receipts) pass through untouched. This is for campaigns you compose and send yourself.